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Category Archives: children’s entertainment

Is Chuck E. Cheese’s the Blockbuster Video of the Eatertainment Industry?

Greg Casale, the head chef at CEC, tells the press that a desire to attract Millennial mothers is behind the menu change. “Her kids know it’s a fun place to go, but Millennial moms want to provide that great experience without sacrificing for themselves,” he says. . . .Greg Chef, your new menu is still so in the past. It’s a 2005 menu in 2015. . . Continue reading

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Parents pan Chuck E. Cheese’s food and experience

Each year National Restaurant News and WD Partners conduct a national Consumer Picks survey of restaurant customers’ top brands. This year’s survey included 42,196 consumer responses on 172 brands. This year’s survey rated 111 limited-service restaurant chains and Chuck E. Cheese’s came in . . Continue reading

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Evidence of Continuing Long-Term Decline in Marriages & Births

Now along comes research published three days ago . . . that finds that these two trends will continue long into the future. Continue reading

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Has Chuck E. Cheese’s Turned the Corner on Comparable Store Sales?

Results are in for their first two quarters of 2013 and . . . Continue reading

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Baby Bust Continued into 2012

The latest statistics just released by the IRS show that the baby bust has continued into 2012. Continue reading

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Is the baby bust the death of children’s entertainment centers?

What does the recent baby bust mean for children’s entertainment centers? Continue reading

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Interesting Facts about the Grandparent Market

Contrary to popular belief, the majority of today’s grandparents are under the age of 65. . . The sweet spot for grandchild-grandparent interaction is with grandchildren ages 6 to 11. . . 82% of grandparents report that they spend money to entertain and have fun with their grandchildren. Continue reading

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Youth bowling participation declines less than for adults

I decided to take a look at the 10-year trend for children and youth bowling versus adult bowling to see what that looked like. So I examined bowling changes to participation between 2001 and 2011 for ages 7-11, for ages 12-17 and for adults who had bowled more than once during those years Continue reading

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The Potential of the Stay-at-Home Mother Market

Many businesses, including entertainment facilities, fail to recognize and capture the potential from the stay-at-home mother market. Continue reading

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Chuck E. Cheese’s Rated as Worse Pizza Chain

In a recent survey of restaurant chain customers, Chuck E. Cheese’s had the lowest ratings in five of the seven measured attributes and the lowest overall score for pizza chain restaurants. Continue reading

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