An article in our most recent Leisure eNewsletter, The Creative Destruction of Location-Based Entertainment, discussed how the digital world is taking market share from bricks-and-mortar entertainment venues. A recent review article in the August 20-21, 2011 Wall Street Journal by Marc Andreessen, a board member of Hewlett-Packard, discussed the same topic, but with a slightly different slant. Mr. Andreessen says software is eating the world, that “we are in the middle of a dramatic and broad technological shift in which software companies are poised to take over large swathes of the economy. . . Software is eating much of the value chain of industries that are viewed as primarily existing in the physical world [entertainment included].” He points out that major businesses and industries are being run on software and delivered as online services. He says, “Today’s fastest-growing entertainment companies are videogame makers, again software.”
I totally agree with Mr. Andreessen, as he uses the category of software to describe what I have called the digital world. His article is definitely worth a read.