Golf Practice & Learning Centers

Many golf practice (driving ranges) and learning
centers have found it profitable to expand their offerings as family entertainment
centers. White Hutchinson Leisure & Learning Group has worked with a number of golf
facilities to not only help them upgrade their golf facilities, but also add family
entertainment attractions.
Three of our major golf clients have been:
Richmond Sports Park; Richmond, Virginia
This seven-year-old center includes a driving range,
miniature golf, batting cages and clubhouse. WHLLG performed an
evaluation of the center, developed renovation plans for the clubhouse
and assisted with game room operation. The owners later retained
WHLLG to develop a concept plan, cost estimate and feasibility
study to renovate and expand the FEC to include go-karts, bumper
karts and an outdoor children's pay-for-play area.
Fairway Golf Center; Piscataway, New Jersey
This facility includes a 140 tee driving range, miniature golf,
batting cages, go-karts and a clubhouse including a restaurant,
golf learning center, golf simulators and pro shop. WHLLG performed
a comprehensive evaluation including guest surveys and a market
feasibility study for revenue enhancement and expansion. WHLLG
then developed a master redevelopment plan to expand the family
entertainment center portion of the project to include an FEC
clubhouse and added outdoor attractions including a children's
water park, cost estimates and projections as well as worked with
management in a consulting role to develop an integrated guest
database/information system and guest obsessed organization.
Family Golf Centers, Inc., Sport Plus division
White Hutchinson has prepared feasibility studies for four new
facilities, including a family entertainment center expansion
of an existing golf facility, and is continuing to act as a consultant
to evaluate existing FEC facilities and design renovations.
 
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