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Per capita movie attendance and DVD shipments on the decline

The following chart shows our latest analysis for North America of per capita movie attendance and the number of DVDs shipping (manufactured) per person.

The figures on per capita DVD shipments do not tell the entire story about movie viewing at home, as now we have on-demand instant movie streaming. However, the available statistics do not appear to indicate that that type of movie viewing is significant enough to offset the decline in DVDs.

In 2010, Hollywood generated $10.6 billion in North American box office (movie admission) revenue while the US gaming industry generated $15.4 billion in sales of video game content (both for console and on-line video gaming). We think the above data and other research we analyzed (to be published in an upcoming article) indicates that video gaming and the on-line world of social media and video content, such as YouTube, is resulting in an overall decline in the viewing of professionally produced (Hollywood) movies both in theaters and at home.

About Randy White

Randy White is CEO and co-founder of the White Hutchinson Leisure & Learning Group. The 31-year-old company, with offices in Kansas City, Missouri, has worked for over 600 clients in 37 countries throughout the world. Projects the company has designed and produced have won seventeen 1st place awards. Randy is considered to be one of the world's foremost authorities on feasibility, brand development, design and production of leisure experience destinations including entertainment, eatertainment, edutainment, agritainment/agritourism, play and leisure facilities.

Randy was featured on the Food Network's Unwrapped television show as an eatertainment expert, quoted as an entertainment/edutainment center expert in the Wall Street Journal, USA Today, New York Times and Time magazine and received recognition for family-friendly designs by Pizza Today magazine. One of the company's projects was featured as an example of an edutainment project in the book The Experience Economy. Numerous national newspapers have interviewed him as an expert on shopping center and mall entertainment and retail-tainment.

Randy is a graduate of New York University. Prior to repositioning the company in 1989 to work exclusively in the leisure and learning industry, White Hutchinson was active in the retail/commercial real estate industry as a real estate consultancy specializing in workouts/turnarounds of commercial projects. In the late 1960s to early 1980s, Randy managed a diversified real estate development company that developed, owned and managed over 2.0 million square feet of shopping centers and mixed-use projects and 2,000 acres of residential subdivisions. Randy has held the designations of CSM (Certified Shopping Center Manager) and Certified Retail Property Executive (CRX) from the International Council of Shopping Centers (ICSC).

He has authored over 150 articles that have been published in over 40 leading entertainment/leisure and early childhood education industry magazines and journals and has been a featured speaker and keynoter at over 40 different conventions and trade groups.

Randy is the editor of his company's Leisure eNewsletter, has a blog and posts on Twitter and Linkedin.

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