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White Hutchinson Leisure & Learning Group

White Hutchinson Leisure & Learning Group, Kansas City, MO, USA


Vol. XXV, No. 4, April 2025


  1. Editor's corner (www.whitehutchinson.com/ news/ lenews/ 2025/ april/ article101.shtml#article)
  2. Gen Z's bias for novelty (www.whitehutchinson.com/ news/ lenews/ 2025/ april/ article102.shtml#article)
  3. 5 major shifts in consumer spending (www.whitehutchinson.com/ news/ lenews/ 2025/ april/ article103.shtml#article)
  4. What is social gaming, and what is not? (www.whitehutchinson.com/ news/ lenews/ 2025/ april/ article104.shtml#article)
  5. This statistic is scary (www.whitehutchinson.com/ news/ lenews/ 2025/ april/ article105.shtml#article)
  6. The importance of ambiance (www.whitehutchinson.com/ news/ lenews/ 2025/ april/ article106.shtml#article)

[ Index of Previous eNewsletters (www.whitehutchinson.com/ news/ lenews/ previous.shtml) ]


Gen Z's bias for novelty

Last month's article 2025 Voice of the Visitor Report (www.whitehutchinson.com/ news/ lenews/ 2025/ march/ article102.shtml#article) discussed the decline in the repeat appeal of location-based entertainment venues, including family entertainment centers (FECs). Novelty seeking and the almost limitless out-of-home leisure options to experience are factors.

Morning Consult recently ran a survey that showed that Gen Z is especially novelty seeking. Although the survey addresses their product choices, it is logical to assume they are experience novelty seekers as well, especially since experiences are social media sharable to build social capital.

Another Morning Consult survey found that Gen Z is also into exploration and novelty seeking with restaurants. Over 70% said they had tried at least one new restaurant in the last month, with nearly 1 in 5 said they had tried at least five. And while they were more likely to try new spots while dining out, around two-thirds had ordered delivery or takeaway from at least one new establishment.

Novelty seeking is a characteristic of adults older than Gen Z (currently up to age 28). Younger Millennials are prone to be just as novelty seeking.

This means that location-based entertainment centers and FECs that are just same-old without changing events are at a great competitive disadvantage today.

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Vol. XXV, No. 4, April 2025


  1. Editor's corner (www.whitehutchinson.com/ news/ lenews/ 2025/ april/ article101.shtml#article)
  2. Gen Z's bias for novelty (www.whitehutchinson.com/ news/ lenews/ 2025/ april/ article102.shtml#article)
  3. 5 major shifts in consumer spending (www.whitehutchinson.com/ news/ lenews/ 2025/ april/ article103.shtml#article)
  4. What is social gaming, and what is not? (www.whitehutchinson.com/ news/ lenews/ 2025/ april/ article104.shtml#article)
  5. This statistic is scary (www.whitehutchinson.com/ news/ lenews/ 2025/ april/ article105.shtml#article)
  6. The importance of ambiance (www.whitehutchinson.com/ news/ lenews/ 2025/ april/ article106.shtml#article)

[ Index of Previous eNewsletters (www.whitehutchinson.com/ news/ lenews/ previous.shtml) ]



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